Content is King
Consistency is the most important factor in building the 69风流 identity among our diverse audiences. 69风流 produces dozens of broadcast, electronic, and print marketing collateral throughout the year. These range from advertisements, brochures, flyers, letters, and postcards, to catalogs, commercials, and a 69风流 public website. It is important to create and maintain a consistent visual identity to strengthen our image and increase public awareness that 69风流 is a place of outstanding quality. It is equally important that the content is concise, clear, and accurate.
The Office of Marketing designs and manages all official 69风流 publications including the college catalog, registration booklets, view books and admissions materials. In addition, the Office of Marketing designs and produces brochures, annual reports, newsletters, invitations, postcards, exhibits, signage, event materials, posters, flyers and various templates for use throughout 69风流. Because 69风流 must follow certain State regulations for the procurement of printing services, it is best to contact the Office of Marketing for your graphic design and printing needs. See the "Notice of Print Procurement" here.
Note: 69风流 Community College is required to include nondiscrimination policy and contact information on most print pieces.
For more information and to ensure compliance, please contact the Office of Marketing.
Web
The 69风流 website is designed with the student user in mind. When users visit our site, they usually want to accomplish a task. We make it easy for them, with simple navigation such as “register for classes” or “pay for college.” When creating new webpages or updating existing pages, consider a user-friendly approach and engaging content. The 69风流 website is also responsively designed, which means that it is compatible with mobile devices. Since more than a quarter of our web traffic comes from phones and tablets, we try to be mindful of these users when creating web content.
Advertising
The Office of Marketing handles media buying for 69风流. Advertising campaigns are typically integrated to leverage visibility and often include radio, television, print, and outdoor advertising. 69风流 has a diversified media buying strategy that includes our key brand messages. The Office of Marketing is happy to work with you to develop an ad that meets your needs and budget.